LINK a company that sells software?
Not precisely, above all it is a company that provides advisory services in the area of Business Intelligence while developing tailor made technological solutions (software) based on the needs of the individual client for different branches of industry and retail.
LINK does not sell readymade prepackaged software solutions nor does is sell source code. LINK operates with royalty based solutions developed and differentiated according to the needs of the individual case and client.
Further more, by working 100 % in a web 2.0 environment, LINK designs and builds corporate websites, information management systems, interactive sites and intranets (
See Link WD).
Are the technical solutions presented in a language only for technicians?
A key concern for us is not to limit our work to technological aspects and language; these are obviously valuable, but do not necessarily represent our initial approach to an organization.
Experience has taught the importance of integrating management. That it to say to know the business and its needs from different points of view which though ideally synergistic do not always act in that manner. / An efficient web development must by necessity integrate, create priorities and develop an efficient work process. In many cases, our analysis (LINK Consulting) and/or technological solutions become a bridge between different areas of the business which previously lacked in coordination or suffered problems of integration.
What kind of solutions have you applied in the case of Organizations without an exclusive commercial purpose such as NGO’s, Universities etc.?
Any kind of Organization, independent of its economic purpose, works based on simple and complex processes, on procedures that involve multiple actors working together in a coordinated and controlled manner.
We have developed Service Platforms based on IP telephone communications with web integration (LINK CS) for Universities and foundations in the Unites States and Chile, systems of knowledge administration (LINK KB), of library administration, systems for the administration of staff and interns, for the administration of funding for research, for soft- and hardware control, for e-learning, etc.
What is the difference between a closed intranet inside an organization and placing an intranet within a website?
The erroneous notion exists that a web server is an insecure place to store information concerning the business and that such data should only be stored within a local network without external access.
The truth is that the security of a network or a system depends on many factors that must be considered together in order to apply personalized solutions with the appropriate safety measures to each case.
On occasions, the normal tendency is to sacrifice accessibility to the information and the integrated processes with the argument that the web cannot be used to manage critical information.
To utilize the web with security certificates and with systems of strict control allows connecting and relating clients, providers and strategic partners in an easy manner. The benefits in terms of efficiency and effectiveness can be extraordinary as has been successfully proven by companies of global renown.
LINK offers services of hosting and data transmission with the highest standards of security for banks, insurance companies and retailers.
How do the processes of CRM (Custom Relations Management) of a Company, the databases and a web site relate?
Where databases are managed as working capital by a Company, these can be successfully managed within the CRM process using our Solutions: Link ERP and Link CS, which work 100% through the web.
Together with a dashboard on demand, these Solutions make it possible to work with fine tuned segmentations of the data bases. This provides a wide array of data of a statistical and qualitative nature to guide the strategic commercial management and marketing efficiently.